The solution: Drink Waters bottles backstage at Lollapalooza and Main Square, one step closer to single-use plastic

Drink Waters: Personalized water bottles at Lollapalooza and Main Square!

Music festivals are must-attend summer events, attracting thousands of music fans from around the world. But these massive gatherings can have a significant impact on the environment.

Lollapalooza, with its impressive lineup featuring artists such as Kendrick Lamar, Aya Nakamura, Damso, Kygo, Rosalía, and many others, is joining Main Square with Maroon 5, Orelsan, Aya Nakamura, David Guetta, Macklemore, and an even more extensive list of talented artists.

These festivals have chosen the Drink Waters solution: 500 ml reusable Drink Waters bottles were distributed to VIPs, the press, and everyone backstage. With several thousand plastic bottles avoided, this is another step towards reducing plastic waste.

The Drink Waters bottles, personalized with the names of the festivals and artists, have become genuinely useful and reusable goodies.

Drink Waters, true to its eco-responsible philosophy, also donated a portion of its revenue to 1% for the Planet, thereby supporting environmental initiatives.

More and more summer festivals are now taking a stand, and every action counts, such as promoting bottle reuse. Drink Waters is committed to providing solutions. This responsible action is a big step forward for the entertainment industry and an inspiring example for other events.

This summer, join us in celebrating music and conviviality while remembering the planet: Together, let's make every sip an action for a greener world!

These personalized bottles have generated enthusiasm among celebrities, notably Kev Adams, co-founder of Drink Waters, who came to support the initiative and naturally reposted it to his 8 million Instagram followers. Other artists on the lineup endorsed the initiative, taking home this reusable souvenir of their time at the festival.

-LIVE NATION-

Live Nation Entertainment, one of the world's leading entertainment companies:

• Presence in over 40 countries worldwide.
• More than 100,000 live events organized annually.
• Over 500 artists under contract for global tours.
• More than 100 million tickets sold each year.
• Over 40,000 concerts and shows produced annually.
• Manages over 200 concert venues worldwide.
• Over $5 billion in revenue generated annually.

These figures demonstrate Live Nation's global reach and its major role in the live entertainment industry. The company continues to innovate and offer unique experiences to millions of music fans worldwide.

-LOLLAPALOOZA-

Lollapalooza is one of the most popular music festivals in the world. Every year, internationally renowned artists perform on stage, attracting huge crowds.

-MAIN SQUARE-

Main Square is another major festival that takes place every year in Arras, France.